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E-CommerceIllustrative Example

Mountain Brew Coffee Co.

Mountain Brew Coffee Co.

E-commerce store for a specialty coffee roaster — streamlined checkout, subscription orders, and cart-recovery automation that drove a major jump in monthly online sales.

ShopifyConversion OptimizationeSewaEmail Automation
Mountain Brew Coffee Co.

This case study is an illustrative example showing the type of problem, approach, and outcome a project like this typically involves. It represents the kind of work we do — figures shown are representative examples, not figures from this specific client.

1

The Challenge

Mountain Brew was roasting excellent coffee but selling almost entirely through a handful of cafe partners — their online store had a clunky multi-step checkout, no subscription option, and customers regularly abandoned their carts before paying.

2

Our Approach

  • Rebuilt the Shopify store with a streamlined one-page checkout and eSewa/Khalti payment options
  • Added a "Subscribe & Save" recurring delivery option for regular customers
  • Set up automated abandoned-cart emails and post-purchase upsell flows
  • Optimized product pages with professional photography, tasting notes, and SEO-friendly descriptions
3

The Result

Within the first quarter after launch, online sales became a meaningful new revenue channel — no longer dependent on cafe partners alone — with subscriptions now providing predictable recurring revenue.

+165%

Monthly Online Revenue

-38%

Cart Abandonment Rate

47%

Repeat Purchase Rate

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